La Chona’s lifestyle-driven approach shows how tapping into vibrant trends can boost engagement and expand reach. See how the brand’s creative strategy delivered measurable results with Matrixx CPG and Walmart Connect.

“Our team at Matrixx has worked closely with Instacart to really help Challenge get the most out of the resources they are investing in advertising on the platform,” said CJ Pendleton, Chief Strategy Officer, Matrixx CPG. “Instacart worked to understand the nuances of this specific category, including challenges in regional item availability in different parts of the U.S., going above and beyond to deliver a comprehensive view of how Challenge’s items perform across a variety of advanced metrics.” 

Page Context AI is a Key Ingredient to Matrixx CPG Shopper Marketing’s Success